VIKING.TV RECOGNIZED FOR INNOVATIVE PROGRAMMING WITH NEW AWARD
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VIKING.TV RECOGNIZED FOR INNOVATIVE PROGRAMMING WITH NEW AWARD

Viking’s Enrichment Channel Receives Second Silver Journey Awards Honor in Two Years

LOS ANGELES, Oct. 24, 2022 /PRNewswire/ — As Viking® (www.viking.com) continues to mark its 25th anniversary 12 months, the corporate’s enrichment channel, Viking.TV (https://viking.television), has as soon as once more been acknowledged for its innovation and unique content material, receiving the Silver-i Digital Award on the 2022 Silver Journey Awards.

Awarded by a panel of journey trade specialists, the Silver-i Digital Award identifies one of the best in digital promoting or advertising campaigns that attain vacationers in optimistic methods. Judges had this to say concerning the Viking win: “[Viking] demonstrated actual innovation in utterly remodeling an present digital platform to adapt content material in a post-pandemic panorama and re-connect with mature vacationers. The outcomes have been equally spectacular each by way of attain and impressions but in addition the suggestions obtained from viewers and prospects.” The Silver Journey Awards honor manufacturers that present providers for mature vacationers all through the United Kingdom; Viking additionally obtained the award for the “Finest Premium or Luxurious River Cruise Line.”

Launched in March 2020 as worldwide journey was coming to a halt because of the pandemic, Viking.TV was conceived as a optimistic option to construct neighborhood and keep linked with individuals and locations all over the world. After two and a half years, Viking.TV has been loved by greater than three million viewers and has broadcast greater than 900 reside classes that includes unique content material, Viking cultural companions and digital Privileged Entry®.

“We began Viking.TV as a day by day supply of studying and connection for our visitors, in addition to all those that are curious concerning the world however could not be capable to journey. We’re very happy that our enrichment channel has change into such a particular place of neighborhood for thus many individuals,” mentioned Karine Hagen, Government Vice President of Viking. “We’re honored to have obtained this award for a second time. Thanks to all of our visitors, hosts, cultural companions and dependable viewers for making Viking.TV what it’s at this time.”

Since March 2020, Viking.TV has featured unique interviews and reside Q&A with outstanding explorers, museum curators, musicians, astronauts, actors, artists, performers, photographers, filmmakers and extra. Following the success of the Alastair’s Travels sequence with Viking Resident Photographer Alastair Miller, Viking has not too long ago debuted a second unique journey sequence, Past the Brochure with Jean, which follows Viking’s Ambassador-at-Massive, Jean Newman Glock, as she shares her experiences on widespread itineraries.

All classes will be considered in Viking.TV’s intensive archived content material library and on the viewer’s leisure. Additionally, on Viking.TV there are greater than 200 unique short-form Vacation spot Perception documentaries and 60 extra items of content material from Viking Cultural Companions, with programming from TED, BBC’s Wonderstruck, Libera and extra.

About Viking
Viking was based in 1997 and offers destination-focused journeys on rivers, oceans, and lakes all over the world. Designed for knowledgeable vacationers with pursuits in science, historical past, tradition and delicacies, Chairman Torstein Hagen typically says Viking gives journey experiences for The Pondering Particular personSM. Viking has greater than 250 awards to its identify, together with being the primary cruise line to ever be named each the #1 Ocean Line and the #1 River Line in a single 12 months in Journey + Leisure’s 2022 “World’s Finest” Awards. Viking has additionally been rated the #1 River Line and #1 Ocean Line by Condé Nast Traveler within the publication’s 2022 and 2021 Readers’ Selection Awards. For added info, contact Viking at 1-800-2-VIKING (1-800-284-5464) or go to www.viking.com. For Viking’s award-winning enrichment channel, go to www.viking.television.

SOURCE Viking

VIKING.TV RECOGNIZED FOR INNOVATIVE PROGRAMMING WITH NEW AWARD